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This Is the Easiest Way to Get an iPhone 17 Without Paying Full Price

With the right offer, you can save big across the lineup or even get the phone for free.

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Headshot of Adrian Marlow
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Adrian is a deals writer on the Commerce team at CNET. With a love of books, entertainment, travel, tabletop games and, yes, even fandom, they can often be found at concerts, RenFest, Dragon Con or at home binge-watching everything from new hits to classics. After graduating from Kennesaw State with a BA in English and Professional Writing, Adrian had a short gig in casting, followed by a long stint teaching English lit, theater and film, before transitioning into commerce writing in 2021. Adrian enjoys sharing insights and favorite finds with their readers.
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If your iPhone is starting to feel a step behind, Apple's most recent iPhone 17 series has likely caught your attention. The series brings sharper cameras, faster performance and some refreshed designs. The catch, as always, is that cutting-edge Apple hardware doesn't come cheap. That said, paying full price isn't your only option.

Alongside updates to its flagship phone, Apple also debuted its first ultrathin smartphone -- the iPhone Air. This is in addition to the upgraded base model iPhone 17, the high-end iPhone 17 Pro and the big-screen iPhone 17 Pro Max. With so many options on the table, figuring out the most affordable way to upgrade can get confusing, fast. To help, CNET's shopping team has rounded up the best deals available right now, highlighting the offers that make these new iPhones easier on your wallet.

Apple and major carriers like AT&T, T-Mobile and Verizon are running promos that can get you select models at no cost when you add a new line or trade in an eligible device. CNET's shopping team has tracked down the best iPhone 17 deals available right now.

We'll keep updating this page as new offers come and go, so it's worth checking back regularly. And once you've locked in your new phone, don't forget to upgrade to a compatible case to help protect your new phone, or snatch up one of these must-have phone accessories.

Buying a new iPhone 17? Check out the best deals on Apple accessories, including the Apple Watch Series 11, SE 3 and Ultra 3, as well as the AirPods Pro 3.   

Best iPhone 17 deals

You can get the iPhone 17 at Apple right now. Plus, if you have an older device, you can get between $35 and $685 in trade-in credit when you trade in an iPhone 13 Pro or newer. You'll also get 3% cash back if you purchase with your Apple Card.* Apple also partners with carriers like AT&T, Verizon, T-Mobile and Boost Mobile, which offer an enhanced trade-in credit if you're looking for a service plan.

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Save up to $685 with trade-in

If you have the Unlimited Premium plan, you can get up to $830 off any iPhone 17 model with a trade-in. To get this deal, you'll need to trade in a qualifying phone and either add a line or upgrade an existing one. This means you'll basically get the iPhone 17 for free.

This product has been independently, editorially selected by our expert deals team. The company has paid for highlighted placement on this page.

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Up to $830 off any iPhone 17

AT&T is offering up to $830 off the iPhone 17 when you trade in an old phone. You'll receive the savings via 36 monthly credits on your bill. To get the maximum available trade-in value, you must trade in an iPhone 14 Pro Max or newer model (but not an iPhone 16E).

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Free with trade-in

You can get the iPhone 17 for free if you trade in an older device and open a new line on the Experience More plan. Naturally, the latest iPhones will net you the full discount and some models of Google Pixel, Samsung and more also qualify.

You could also get up to $730 off with a new line trade on most plans. T-Mobile is also offering up to $800 to break your contract with your current carrier and switch.

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Free with new line and trade-in

Get up to $820 off when you sign up for a new line on the Unlimited Ultimate plan. Or trade in an eligible device and sign up for a new line on an eligible Unlimited plan for up to $830 off. This discount will be applied via bill credits over 36 months.

For a limited time, you can get a $100 Verizon e-gift card, but this is an online-only offer. You could also get an iPad A16 or an Apple Watch Series 11 for free with your purchase.

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Up to $830 off with new line and trade in

If you're on Boost Mobile's $65 per month Infinite Access for iPhone plan, you'll save $830 instantly, which gets you the basic iPhone 17 for free. You can also prepay for the entire phone up front and score a free year of service.

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Free with select plans


Best iPhone Air deals

If you have an older device to trade in, you can get a trade-in credit of $35 to $685. You'll also get 3% cash back if you purchase with your Apple Card.* Apple also partners with carriers like AT&T, Verizon, T-Mobile and Boost Mobile, which offer an enhanced trade-in credit if you're looking for a service plan.

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Save up to $685 with trade-in

You can get the iPhone Air for up to $830 off when you trade in an older device and open a new line with AT&T on an eligible unlimited plan. This also drops the 512GB version to $10 a month and the 1TB version is down to $16 a month. You will receive it via 36 monthly bill credits.

You can also save up to $800 by switching carriers, and you can save more if you have a device to trade in. And if none of these appeal to you, there's a straightforward $200 discount when you purchase online.

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Up to $830 off with trade

Verizon is offering up to $820 off an iPhone Air when you sign up for a line on its Unlimited Ultimate plan. You can also save $830 by selecting either the trade-in and save with new-line or the just trade-in and save option. These savings will be applied via 36 monthly bill credits.

Verizon is also offering a free iPad A16 or an Apple Watch Series 11 when you purchase any iPhone. And you can get a free $100 Verizon e-gift card for a limited time.

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Up to $830 off with new line or trade-in

Visible isn't currently offering any direct discounts on the iPhone Air. However, you can trade in an eligible device and save.

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Save with trade-in

Boost Mobile is offering a special deal on the iPhone Air for those on its $65 per month Infinite Access for iPhone plan. The 256GB drops to just under $5 per month, the 512GB version is a little over $10 per month and the cost of the 1TB iPhone Air drops down to about $16 per month. Select configurations are out of stock in certain colors. For example, the 256GB and 512GB versions are currently only available in space black and light gold. Alternatively, you can prepay for the entire phone up front and score a free year of service.

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Save $830 with select plans

Best iPhone 17 Pro deals

You can order the iPhone 17 Pro and Pro Max direct from Apple. Plus, if you have an older device to trade in, you can get a trade-in credit of $35 to $685. You'll also get 3% cash back if you purchase with your Apple Card.* Carrier partners like AT&T, Verizon, T-Mobile, and Boost Mobile offer an enhanced trade-in credit of up to $1,100 if you're looking for a service plan.

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Save up to $685 with trade-in, up to $1,100 with carrier

You can order your iPhone 17 Pro or iPhone 17 Pro Max from T-Mobile. Get up to $830 off when you trade in an eligible device on a qualifying plan, or get up to $730 off with new line trade on most plans. You can also save $800 when you switch to a qualifying T-Mobile plan and bring an eligible number.

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Up to $830 off with trade-in

AT&T is offering up to $1,100 in bill credits when you trade in an old phone valued at $230 or more, including any iPhone 14 Pro Max or newer. Trade-ins valued at $130 will still net you $830 in credit, and those valued at just $35 or more can still score you up to $350 in credit. This will get you the iPhone 17 Pro for free and the 17 Pro Max for about $3 a month.

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Save up to $1,100 with trade-in

Boost Mobile's offers vary a bit. Pay in full, and you'll qualify for a free year of service on either the 17 Pro or 17 Pro Max. You can also score the 17 Pro from $8 a month or the 17 Pro Max from $10 a month when you're enrolled in the Infinite Access for iPhone plan for $65 per month.

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Save $830 with select plans

Verizon is offering up to $830 off an iPhone 17 Pro or Pro Max when you sign up for a line on eligible unlimited plans and trade in an eligible device. These savings will be applied via 36 monthly bill credits, effectively getting you the base model free.

If you don't have an older device to trade, you could still save $740 one the Pro and $660 on the Pro Max when you open a new line with Verizon on its Unlimited Ultimate plan. And you can get a Verizon e-gift card worth $270 with your purchase.

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Up to $830 off with new line and trade

What's new about the iPhone 17 series?

Our CNET experts have put together a comprehensive guide on everything you need to know in our iPhone 17 model comparison, and our iPhone 17 reviews offer an even deeper dive. But a shorter version looks like this: The iPhone 17 comes with a new A19 chip, while the 17 Pro and 17 Air get an A19 Pro chip. There is a storage bump as well, up to a starting 256GB. That's double the base 128GB we saw in the iPhone 16. Another exciting change coming with this series is iOS 26 and its minimalistic Liquid Glass feature, which was released Sept. 15. But don't fret if you're not a fan of the new interface -- light and dark mode UIs will still be available if you prefer.

How much does the iPhone 17 series cost?

Prices differ depending on the amount of storage you buy, but here's the range:

  • iPhone 17: From $799 (£799, AU$1,399)
  • iPhone Air: From $999 (£999, AU$1,799)
  • iPhone 17 Pro: From $1,099 (£1,099, AU$1,999)
  • iPhone 17 Pro Max: From $1,199 (£1,199, AU$2,199)

What colors do the iPhone 17 models come in?

  • iPhone Air: Space black, cloud white, light gold, and sky blue.
  • iPhone 17: Lavender, mist blue, sage, white, and black.
  • iPhone 17 Pro and Pro Max: Silver, cosmic orange, and deep blue.

Shopping for a previous iPhone model? Our roundup of the best iPhone deals includes sales on the iPhone 16, iPhone 16E, iPhone 15 and more.

How do iPhone 17 trade-in offers work?

There are multiple carriers offering trade-in savings through Apple, some valued at up to $1,100 on eligible trade-ins, which could net you a free iPhone 17 Pro. 

Not a fan of contracts? Some retailers also offer trade-in programs that offer gift cards toward future purchases instead. This can be a great way to take advantage of savings without necessarily being locked into a contract. Retail offers may not provide as much of a deal as traditional trade-in offers from carriers, though, so keep that in mind as you shop and more offers come online.

*All information about the Apple Card has been collected independently by CNET and has not been reviewed by the issuer.